To lead the setting of the overall marketing strategies, annual plans, budget, and calendar of campaigns and events with direct responsibilities towards brand management, advertising, and market intelligence analysis
Design and lead the execution of the marketing & digital marketing strategies
Design and manage brand strategy and loyalty programs
Contribute to the overall growth of the bottom line
Lead the design of all online and offline creative design content creation that converts targeted customers
Design and lead the execution of marketing campaigns
Aligns marketing plans with other functions and stakeholders
Monitor the yearly budget of the marketing department and control expenditures to ensure optimal use
Negotiate and execute events, sponsorship, and activities within AOP
Directs the development and oversees the implementation of policies, guidelines, and standards for delivering quality and cost-effective customer service and experience
Bachelor’s degree in Marketing or relevant business field
7+ years of experience in marketing with a successful track record in senior marketing roles with F&B, preferably
Experience in deploying marketing campaigns, digital marketing, content and social media marketing, product development